👋 From Your Friends at Robi Labs
Two years ago, we introduced Robi AI — a friendly, smart assistant designed to help people market better and create faster. What started as a copilot soon became a creative companion for thousands of marketers, founders, and makers around the world.
Today, we’re proud (and a little emotional) to announce:
👉 Robi AI has officially merged into Blumix — a new, all-in-one creativity platform powered by Robi Labs.
From Robi to Research
Over the past year, our team at Robi Labs quietly shifted from building tools to building the powerful models behind those tools. We started a research division focused on next-generation AI systems — and here’s what we’ve been cooking:
✍️ Lexa — Text generation
🖼️ Picasoe — Image creation
🎬 Framex — Video generation
🔊 Echo — Voice synthesis
These models now power Blumix — enabling faster, more affordable, and more delightful creative workflows than ever before.
The Origin of Blumix
Back in December 2024, we began working on a secret internal project codenamed “Blumix.” The vision:
“What if the tools we built with Robi AI were just the beginning?”
We dreamed of a single platform that could handle text, image, video, and voice — beautifully, playfully, powerfully.
Blumix was born from that dream. And now, it’s real.
Why Merge
As we launched Robi Labs and leaned into AI model research, we realized that “Robi AI” — once positioned as a simple marketing copilot — no longer captured the full scope of what we were building.
So we made a choice:
→ Keep the soul of Robi.
→ Expand the vision.
→ Blend it with the power of our new models.
Blumix isn’t just a rebrand. It’s a transformation.
What’s New in Blumix?
✨ A brand new, delightful interface
💸 Lower pricing (we rely more on our own models!)
🆓 The return of a generous free plan
🧠 Smart tools built with Lexa, Picasoe, Framex, and Echo
⚡ Faster, simpler workflows across writing, design, and media
And yes — it still feels like Robi. Because deep down, it is.
What Happens to Robi AI?
The Robi AI app (app.robiai.com) is now being fully transitioned to Blumix.
If you’re an existing user:
✅ Your account is safe
✅ Your history will stay
✅ Your credits will carry over
It’s the same magic wand — just with a whole new glow.
What About Robi Labs?
Robi Labs is now the home of all our research, model development, infrastructure, and innovation.
You’ll see:
Papers
Experiments
Open-source tools
New models and releases
All at labs.robiai.com and @robilabs on socials.
In Closing
Robi was never just a tool. It was a friend. A helper. A spark.
Now, that spark has grown into something bigger.
🌈 Meet Blumix — the future of creative AI, made by the same minds that brought you Robi.
We’re just getting started.
Robi Labs is an independent AI research company creating next-generation models and tools like Lexa, Picasoe, Framex, Echo, Mira, and MoVi. Our mission is to make AI more human-centric, accessible, and impactful for creators, educators, and developers worldwide.
Robi Labs Team
General
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